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Home»Advertising»NBC and CBS Develop in Demo
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NBC and CBS Develop in Demo

By April 25, 2026013 Mins Read
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ABC World Information Tonight with David Muir remained America’s most-watched newscast in complete viewers and the Adults 25-54 demo; nonetheless, it was the one newscast that was down in each classes for the week of April 13.

Throughout every week that noticed much less escalation within the Center East than in prior weeks, not one of the night broadcasts recorded any development in complete viewers. Nonetheless, NBC Nightly Information with Tom Llamas and CBS Night Information with Tony Dokoupil completed with positive aspects within the A25-54 demo.

In the meantime, WNT’s demo lead over Nightly Information fell to under 100,000 viewers throughout the just-concluded week, with 67,000 demo viewers separating the 2 broadcasts.

Notice: The weekly averages of NBC Nightly Information are primarily based on 4 days (Monday-Thursday). Friday’s (04/17/26) broadcast was retitled to NBC Nitely Information. This broadcast is excluded from the weekly and season averages.

Based on nationwide stay+same-day large knowledge plus program rankings from Nielsen, ABC World Information Tonight averaged 8.175 million complete viewers and 1.01 million Adults 25-54 demo viewers for the week of April 13. The night newscast declined by -3% amongst complete viewers and -5% amongst A25-54 viewers in comparison with the earlier week. its efficiency throughout the identical week in 2025* (the week starting April 14), WNT was up +14% in complete viewers and +5% within the demo.

NBC Nightly Information completed in second place in complete viewers and the demo, averaging 6.441 million and 943,000 viewers, respectively. In comparison with the earlier week, Nightly Information was flat in complete viewers and up +4% within the demo. It shrank WNT’s lead within the demo to a distinction of simply 67,000 viewers. When evaluating its efficiency to the identical week a 12 months in the past, Nightly Information was up by +9% in complete viewers and +16% within the demo.

As soon as once more, CBS Night Information completed the week of April 13 under the 4 million complete viewers mark, and the five hundred,000 viewers mark within the demo, with 3.804 million and 482,000 viewers, respectively. CBS Information’ newscast was flat in complete viewers however registered a +1% achieve within the demo in comparison with the earlier week. Its year-ago week numbers confirmed the newscast rising by +2% amongst complete viewers however dropping by -11% within the demo. 

*Please notice that year-over-year comparisons are primarily based on Nielsen Large Information+Panel (2026) vs. Panel (2025) measurements.

April,13 2026  (Nielsen Large Information + Panel):

ABC NBC CBS
• Complete Viewers: 8,175,000 6,441,000   3,804,000
• A25-54: 1,010,000 943,000   482,000
1 2
ABC CBS Demo Evening News Grow NBC Ratings
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