LiveRamp Launches Model Marketing campaign on Netflix as Publicis…July 6, 2026 LiveRamp, which has for years helped manufacturers, publishers, and platforms join and activate buyer information, is launching its first model…
How AI Can Improve Content material With out Producing ItJune 26, 2026 As a lot as customers complain about AI-generated content material, promoting consultants say AI nonetheless has an essential place in…
Gold Medal CTV | AdExchangerFebruary 22, 2026 Twenty million Individuals are tuning in every day to the 2026 Winter Olympics in Milan. Lots of them are streaming…
AI Is Rewriting The CTV Promoting PlaybookJanuary 25, 2026 Needham & Firm’s Laura Martin is talking on the Convergent TV World convention on March 5-6 in New York Metropolis.…
The GAM Adjustments On Publishers’ Want ChecklistDecember 20, 2025 As we shut out 2025, the information simply retains on coming, spanning advert tech and CTV. First, selecting aside Nielsen…
Skincare Model Cetaphil’s Clean Method To Participating W…February 15, 2025 Like most manufacturers promoting in the course of the Tremendous Bowl this yr, Cetaphil tried to seize consideration with a…
