In the meantime, the corporate has additionally been signaling its willingness to crack down on content material which may deter advertisers from spending on X. Final week, X held a webinar for advertisers—the presentation for which was obtained by ADWEEK—selling its model security capabilities. X’s advert revenues are about half of what they have been earlier than billionaire Tesla boss Elon Musk acquired the platform for $44 billion in late 2022, in accordance with information from Emarketer.
X didn’t remark by press time.
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