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Home»Digital Marketing»Understanding Digital Advertising Analytics (Metrics…
Digital Marketing

Understanding Digital Advertising Analytics (Metrics…

Adam ErhartBy Adam ErhartFebruary 17, 20264011 Min Read
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View 40 Comments

40 Comments

  1. @polyphemus-x4n
    @polyphemus-x4n on February 17, 2026 11:18 am

    Great overview! A follow-up exploring universal analytical strategies for interpreting data and deriving actionable insights, regardless of the specific platform, would be extremely helpful. Focus on the "why" behind the metrics and not just the "what."

    Reply
  2. @siricrowson
    @siricrowson on February 17, 2026 11:18 am

    Great introduction! It would be awesome to see a follow-up video focusing on tool-agnostic strategies for interpreting data and deriving actionable insights, emphasizing the "why" behind the numbers. This would help build a more solid foundation for long-term analytical success.

    Reply
  3. @shivaniwunderlich
    @shivaniwunderlich on February 17, 2026 11:18 am

    Great introduction! It would be incredibly helpful to see a follow-up that delves deeper into universal analytical strategies and how to interpret data across different platforms to understand the "why" behind the numbers, regardless of the specific tools used.

    Reply
  4. @huitzilopochtli-b8n
    @huitzilopochtli-b8n on February 17, 2026 11:18 am

    Great starting point for understanding digital marketing metrics! I agree with others that a follow-up exploring universal analytical strategies and the why behind the numbers, regardless of the specific platform, would be incredibly valuable.

    Reply
  5. @allannahnock
    @allannahnock on February 17, 2026 11:18 am

    Great overview, but I'm keen to see a follow-up that dives deeper into universal analytical strategies and teaches us how to interpret data contextually, regardless of the specific platform we're using.

    Reply
  6. @brooklynnebraggs
    @brooklynnebraggs on February 17, 2026 11:18 am

    Helpful for beginners, but a more tool-agnostic approach focusing on interpreting the "why" behind the numbers across different platforms would be a valuable next step.

    Reply
  7. @DawnBarlow-i5l
    @DawnBarlow-i5l on February 17, 2026 11:18 am

    Good intro, but I'd love to see a follow-up focusing on universal analytical strategies that apply regardless of the specific platform. Understanding how to interpret the "why" behind the metrics is where the real magic happens.

    Reply
  8. @hardwynnbehrens
    @hardwynnbehrens on February 17, 2026 11:18 am

    Good introduction, but focusing on the underlying principles of data analysis applicable across different platforms would make this even more powerful. Learning to interpret data and derive actionable insights regardless of the specific tool is crucial for long-term success.

    Reply
  9. @DesireMaleszka
    @DesireMaleszka on February 17, 2026 11:18 am

    Solid foundation, but the real power comes from understanding how to interpret data and develop actionable insights regardless of the specific platform used; a follow-up focused on universal analytical strategies would be amazing.

    Reply
  10. @matjasz-d9n
    @matjasz-d9n on February 17, 2026 11:18 am

    Great introduction to the fundamentals! A follow-up exploring universal strategies for interpreting data and deriving actionable insights across various platforms would be incredibly valuable for building long-term analytical skills. Focus on the "why" behind the metrics, not just the "what."

    Reply
  11. @Voncile-l8k
    @Voncile-l8k on February 17, 2026 11:18 am

    Good primer on the basics, but like others have mentioned, a follow-up focusing on universal analytical strategies and interpreting metrics across different platforms would be incredibly valuable. Understanding the underlying principles allows us to derive actionable insights, regardless of the specific tool we're using.

    Reply
  12. @Lotte-r4g
    @Lotte-r4g on February 17, 2026 11:18 am

    Solid introduction to the core concepts, but I agree that real value comes from understanding how to analyze metrics and draw actionable insights regardless of the specific platform. A more tool-agnostic approach would be a fantastic follow-up!

    Reply
  13. @libyhartzog
    @libyhartzog on February 17, 2026 11:18 am

    Good intro to the basics, but I agree that more focus on universal strategies for analyzing metrics across platforms would be incredibly helpful for long-term skill development. Knowing what to look for regardless of the tool is where the real power lies.

    Reply
  14. @Betsy-y5q
    @Betsy-y5q on February 17, 2026 11:18 am

    While the platform demo is helpful, focusing on the core metrics and how to interpret them across different platforms would make this even more impactful. Understanding the 'why' behind the numbers is crucial for effective marketing.

    Reply
  15. @KaitlinTodahl
    @KaitlinTodahl on February 17, 2026 11:18 am

    Good overview, but it would be even better with less focus on a single platform and more on general strategies applicable to different tools. Actionable insights are key, and knowing how to derive them regardless of the specific software is invaluable.

    Reply
  16. @JackieMyers-i4f
    @JackieMyers-i4f on February 17, 2026 11:18 am

    It was very instructive

    Reply
  17. @DesireeMiller-f2x
    @DesireeMiller-f2x on February 17, 2026 11:18 am

    Thank you.

    Reply
  18. @Janice-h4x
    @Janice-h4x on February 17, 2026 11:18 am

    Thank you.

    Reply
  19. @Lorean-u9z
    @Lorean-u9z on February 17, 2026 11:18 am

    Informative.

    Reply
  20. @HeidiSempf
    @HeidiSempf on February 17, 2026 11:18 am

    Thank you so much for this video. Very informative.

    Reply
  21. @MaryKirscht
    @MaryKirscht on February 17, 2026 11:18 am

    Thank you so much for this video. Very instructive.

    Reply
  22. @DanielleWhite-i1b
    @DanielleWhite-i1b on February 17, 2026 11:18 am

    Thank you.

    Reply
  23. @afsana2595
    @afsana2595 on February 17, 2026 11:18 am

    Great video

    Reply
  24. @WLatu-kz7se
    @WLatu-kz7se on February 17, 2026 11:18 am

    Misleading title – this is a commercial advertising specific product, not explaining marketing analytics

    Reply
  25. @KeywordResearchSimplified
    @KeywordResearchSimplified on February 17, 2026 11:18 am

    Thanks for making this topic less intimidating!

    Reply
  26. @EduAntoine
    @EduAntoine on February 17, 2026 11:18 am

    u made 12k from promoting them you left out the part that the website gets glitchy and it don't always bring all all reports

    Reply
  27. @enfinite05
    @enfinite05 on February 17, 2026 11:18 am

    This was more of a Whatgraph promo than Digital Marketing analytics video

    Reply
  28. @RosasChio
    @RosasChio on February 17, 2026 11:18 am

    30% of the video is content. 70% of the video is Adam talk about stories regarding Analytics in general

    Reply
  29. @RamaldaVandebroek
    @RamaldaVandebroek on February 17, 2026 11:18 am

    Digital marketing analytics are much easier today, thanks to videos like this, and novel tools like Lemon AI 🀩

    Reply
  30. @maximilianodelafuente289
    @maximilianodelafuente289 on February 17, 2026 11:18 am

    Jump directly to minute 5, before that, Adam just talk about stories regarding Analytics in general and his experience before he was working in this field

    Reply
  31. @genevieveflintham6376
    @genevieveflintham6376 on February 17, 2026 11:18 am

    Quite irritating how heavily this is just trying to sell the sponsors platform – would be good to see one without, purely on strategy.

    Reply
  32. @RogueNerdd
    @RogueNerdd on February 17, 2026 11:18 am

    Whoa, I just looked at that site in 2023 and that’s a website for an agency with a team of people, it’s over $200 a no usd. Is there something like this for a freelancer, one person?

    Reply
  33. @pathmonkofficial
    @pathmonkofficial on February 17, 2026 11:18 am

    All feedback is data. The more advanced your digital audiences become, the more data you have. You're rightfully pointing to the key problem with analytics – having it and not being able to turn it into actionable insights.

    Luckily, AI can help in both gathering and analyzing data! πŸ˜‰

    Reply
  34. @kumaripriyak
    @kumaripriyak on February 17, 2026 11:18 am

    Great video! But RankWatch's insightful video on digitalization through software and marketing is a game changer. Its a must watch for anyone interested in understanding digital marketing analytics and tools.

    Reply
  35. @kumarharshkumar
    @kumarharshkumar on February 17, 2026 11:18 am

    If you're looking for more insights on digitalization through software and marketing, be sure to check out RankWatch's video. It's a must-watch for anyone interested in the subject.

    Reply
  36. @marketingguytanner
    @marketingguytanner on February 17, 2026 11:18 am

    Is there a software that allows you to pull the ad spend of local ad campaigns?

    Reply
  37. @sonewane
    @sonewane on February 17, 2026 11:18 am

    I'm 100% sure that you'll reach 1M Subs very soon!

    Reply
  38. @JJaguar001
    @JJaguar001 on February 17, 2026 11:18 am

    1-2-3 SOLD! :DDDD

    Reply
  39. @StoicismWorks
    @StoicismWorks on February 17, 2026 11:18 am

    Omgggg. So much talking and buzzwords. Just cut to the important concepts please.

    Reply
  40. @todperrier8273
    @todperrier8273 on February 17, 2026 11:18 am

    Are you able to download data into a CSV file from Whatagraph? Also, do you ever use R and/or Python to perform data analytics on the data?

    Reply
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