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Home»Marketing»This is the first Quarter of 2025 Cable Information Rankings
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This is the first Quarter of 2025 Cable Information Rankings

By April 3, 2025007 Mins Read
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This is the first Quarter of 2025 Cable Information Rankings
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In primetime, MSNBC averaged 1.024 million whole viewers and 96,000 demo viewers. Throughout whole day, MSBNC had 593,000 whole viewers and 57,000 A25-54 viewers.  

Relative to Q1 2024, the community was down -18% in whole viewers and -21% within the demo throughout primetime. MSNBC dropped a respective -27% and -30% in these measured classes throughout whole day.

Regardless of the downward development, MSNBC has seen an uptick since January. Between Jan. 20 via March 28 the community’s primetime lineup has been averaging 1.45 million whole viewers, up +96% in contrast the post-election to pre-inauguration interval, when it averaged 739,000 viewers between Nov. 11, 2024 and Jan. 19, 2025.

Throughout whole day, MSNBC has averaged 830,000 whole viewers between Jan. 20 to March 28, up +43% in viewership when utilizing the identical date ranges.

MSNBC was the third most-watched cable information community in whole viewers and No. 19 within the demo. Throughout whole day, MSNBC landed in third place in whole viewers and twelfth within the demo. 

CNN

CNN averaged 558,000 whole viewers and 121,000 demo viewers throughout primetime. Throughout whole day, the community noticed 428,000 whole viewers, and 79,000 A25-54 viewers. 

In comparison with Q1 2024, CNN was down -6% in whole viewers and -1% within the demo throughout primetime. In whole day, it declined a respective -8% and -7% in these measured classes.

CNN remained the second most-watched cable information community within the demo throughout primetime and whole day. It’s the sixth straight quarter the community has completed in that place. One in every of its Q1 highlights was CNN Information Central surpassing Morning Joe within the demo for the primary time since Q2 2022 to the tune of 73,000 versus 64,000 A25-54 viewers.  

CNN completed in eighth place in primetime with whole viewers and ninth within the demo. Throughout whole day, CNN was No. 4 in whole viewers and No. 7 within the demo. 

PROGRAMMING

  • Fox Information — The 5 (4.552 million viewers at 5 p.m. ET) was the most-watched program in whole viewers. Jesse Watters Primetime (507,000 viewers at 8 p.m. ET) led within the demo.
  • MSNBC — The Rachel Maddow Present (1.918 million viewers at 9 p.m. ET) was the community’s most-watched program in whole viewers. It additionally completed first within the demo with 177,000 A25-54 viewers.
  • CNN — The Lead with Jake Tapper (662,000 viewers at 5 p.m. ET) was the most-watched program in whole viewers. Anderson Cooper 360 (135,000 viewers at 8 p.m. ET) claimed that spot within the demo.
  • Newsmax — Rob Schmitt Tonight (510,000 viewers) was the highest present in whole viewers, and tied with Finnerty within the demo at 43,000 viewers apiece.
  • NewsNation — Cuomo was the highest present in each measured classes with 177,000 whole viewers and 21,000 A25-54 viewers. Notable: NewsNation is up in whole day and primetime whole viewers in Q1 2025 versus Q1 2024. The community now ranks greater than Fox Enterprise and CNBC, ending in forty eighth place in whole viewers and sixty fifth within the demo.
  • Fox Enterprise — Kudlow stays the highest present in each measured classes with 326,000 whole viewers and 17,000 A25-54 viewers. This was its thirteenth consecutive quarter as the highest enterprise program. Fox Enterprise additionally had 4 of the Prime 10 enterprise packages with whole viewers.
  • CNBC — Quick Cash Halftime Report was the highest present in each measured classes with 240,000 whole viewers and 62,000 A25-54 viewers.
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