
1 min learn
Motrio, which operates native garages all through Europe, has launched a brand new marketing campaign anchored by a brief movie, “The Great Story of Motrio.” The movie incorporates a modern-day cowboy, making an attempt his finest to tame a wild Clio. Wounded and cautious on arrival on the ranch, the automotive ultimately permits itself to be cared for, and the 2 forge a novel bond over the course of the movie. The person who whispers in automobiles’ ears is definitely a mechanic — a Motrio mechanic.
CREDITS
RENAULT GROUP – MOTRIO
Renault World CMO & Chief Branding Officer for All Manufacturers Arnaud Belloni
VP Inventive Advertising and marketing Claudine Borel
Unbiased Aftermarket Director & Path of Motrio BU Man-Olivier Ducamp
Motrio Communication Coordinator Martina Sollazzo
BUZZMAN
Chairman & Inventive Director Georges Mohammed-Chérif
CEO Julien Levilain
Managing Director in command of New Enterprise Julien Liberge
Managing Director in command of Methods Clément Scherrer
Inventive Administrators David Derouet & Patrice Lucet
Creative Administrators Hugo Piedfort & Max Cossart
Assistant Creative Director Baptiste Vernier
Copywriter (for the TVC) Hugo Piedfort & Max Cossart
Mission Supervisor New Enterprise Mathieu Gonzalez
Senior Planner Alexandre Honoré
Account Supervisor Nina Fernandes
Deputy Managing Director in command of Social Media Pierre Guengant
Head of PR & Communication Paul Renaudineau
PR & Communication Supervisor Marie Smid
Head of Manufacturing Vanessa Barbel
TV Producer Senior Ayman Jaroudi
TV Producer Élodie Aubry
Head of Artwork Shopping for & Photograph Manufacturing Assya Mediouni
Artwork Purchaser Chiara Prol
Print Manufacturing Romain Chassaing
Head of Movement Théo Berdrin
Movement Designer Mélanie Martin
Movie Manufacturing & Submit-Manufacturing Delivery
Director Hugues De La Brosse
Producer Hugo Besson
Sound Manufacturing Begin-Rec
DOP Rodrigo Prieto
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