The Tradition Conflict Beneath Inventive Advert TechNovember 3, 2024 Inventive is among the largest levers for efficiency, however the cultural conflict between inventive and media groups lead to entrepreneurs…
What Was It Like To Testify In The Google Advert Tech Antit…October 14, 2024 After taking the stand as a DOJ witness on Day One of many authorities’s advert tech antitrust trial in opposition…
An Interview With A Star Witness In The Advert Tech Trial O…September 12, 2024 Programmatic is taking middle stage in a courthouse in Alexandria, Virginia. Since Monday, the mechanics of on-line advert auctions, header…
Google Is Preventing To Hold Advert Tech Execs Off the Stand …Ghaz VogueAugust 31, 2024 Google doesn’t need AppNexus founder Brian O’Kelley – , the godfather of programmatic – to testify throughout its advert tech antitrust…