The GAM Adjustments On Publishers’ Want ChecklistDecember 20, 2025 As we shut out 2025, the information simply retains on coming, spanning advert tech and CTV. First, selecting aside Nielsen…
Measuring The Unmeasurable With HyphaMetrics Founder Jo…September 11, 2025 To say the advert tech trade suffers from an amazing quantity of jargon could be an understatement. And with all…
Measurement Startup HyphaMetrics Cleared In Nielsen Pat…August 5, 2025 It’s uncommon {that a} patent infringement lawsuit goes to a jury trial. Most are both dismissed, dominated on by a…
At The Tail Finish Of Upfronts, Nielsen Finds Itself Again …July 30, 2025 It positive looks like Nielsen has had a tough go of it these days. (Once more.) At the start of…