High well being and wellness influencers aren’t all the time those with excessive follower counts. A creator’s authenticity, credibility, and belief are simply as vital.
Well being and wellness manufacturers particularly should analysis and vet influencers who align with their values and possess the correct credentials. Should you’re in search of your subsequent creator, right here’s an inventory of high well being and wellness influencers on Instagram, TikTok, and YouTube.
How to decide on the precise well being and wellness influencers
Discovering the precise well being and wellness influencer is vital to launching profitable, high-converting advertising campaigns.
Wellness influencers usually create content material for a selected area of interest or viewers. Their content material can vary from keto diets and diet to psychological well being and energy coaching. Plus, vetting well being influencers has distinctive challenges.
With so many prospects, choosing creators who align along with your objectives and viewers might be overwhelming. Grin helps manufacturers uncover and handle influencers, so listed here are some knowledgeable ideas to decide on the precise well being and wellness influencer to your model.
1. Begin along with your influencer advertising objectives and ICP
Your ideally suited buyer profile (ICP) will assist you establish well being influencers with related audiences. Then, define clear marketing campaign objectives. Do you wish to improve product gross sales, construct model consciousness, or promote an occasion? You’ll be able to slim your listing of well being influencers to those that’ve executed related model collaborations.
Notice: No matter your objectives, be certain they’re clear and attainable and focus on them along with your influencers.
2. Analyze credibility and model match
For well being and wellness manufacturers particularly, partnering with the incorrect influencer can harm model belief and repute. Misinformation can be widespread within the well being house, and it may possibly result in critical penalties and authorized points.
Credible well being influencers usually:
- Reference peer-reviewed science and analysis of their content material
- Keep away from making exaggerated or unverified well being claims
- Maintain credentials (RDs, MDs, CPTs)
Free device! Vet any creator on Instagram, TikTok, or YouTube immediately with GRIN’s Influencer Evaluation Software.
3. Use GRIN to vet well being and wellness influencers
Discovering influencers manually is feasible, nevertheless it’s time-consuming and chaotic.
GRIN’s Creator Discovery Suite helps manufacturers discover vetted wellness influencers sooner. With it, you possibly can filter creators by content material sort, follower depend, engagement fee, platform, and key phrases.
31 High Well being and Wellness Influencers
1. @hannahaylwardhhc
Hannah Aylward is an authorized holistic well being coach with a deal with intestine well being and mindfulness. She gives keto and gut-friendly recipes for these in search of to enhance their total well being by way of higher consuming. Along with her Instagram, Hannah connects along with her viewers by way of her Pinterest and weblog.
2. @thefullhelping
Gene Hamshaw is a registered dietician with a loyal Instagram following.
With a deal with vegan cooking, Gene posts hundreds of recipes straightforward sufficient for individuals of all talent ranges. Along with her social media exercise, Gene is a printed cookbook creator and moderator for her vegan web site, TheFullHelping.com.
3. @minutritionist
Amanda Hernandez is a registered dietitian primarily based in Detroit. She shares diet product opinions on her weblog The Nutritionist Opinions. Amanda can be lively on Pinterest with 35K followers.
4. @foodheaven
Vegetarians Wendy Lopez and Jessica Jones grew to become buddies whereas working collectively on their Masters levels in diet.
They co-founded Meals Heaven and Diabetes Digital, a neighborhood for diabetes schooling and dietary counseling.
5. @karlatafra
Karla is a Seattle-based health and wellness influencer with over 200K Instagram followers. She additionally teaches yoga and shares content material about motherhood, well being, and journey.
6. @blogilates
Cassey Ho has been featured in Forbes, Well being.com, and Time Journal. She is the founding father of Blogilates, the favored health app and neighborhood for girls.Cassey has grow to be one of many high well being and wellness influencers with over 10 million YouTube subscribers and three million Instagram followers.
You can too discover Cassey participating followers on LinkedIn and Blogilates.com.
7. @nicoleferrierfitness
Nicole Ferrier is a aggressive bodybuilder. Her important drive in life is health and diet schooling. Throughout adolescence, Nicole was a aggressive gymnast with an consuming dysfunction.
At this time, she is an authorized private coach and weight-reduction plan coach.
Nicole engages her audiences on YouTube, Instagram, and her podcast Past the Bikini.
8. @diabetesstrong_ig
Docs identified Christel Oerum with sort I diabetes. In 2015, she started Diabetes Sturdy after feeling pissed off with the pitiful quantity of correct info out there about diabetes well being.
Specializing in diet and health, Christel informs audiences by way of her weblog and Instagram.
9. @nutritionstripped
McKel Kooienga is the creator of the Diet Stripped cookbook, a preferred thoughts and physique wellness recipe journal for these in search of to enhance their well being. She shares wellness ideas and wholesome recipes with over 300K Instagram followers.
10. @bewellbykelly
Kelly LeVeque is a well-liked visitor for media manufacturers like USA At this time and Talks at Google. Her ardour is diet philosophy, and Kelly first entered the highlight after the discharge of her e-book, Physique Love.
As an influencer on Instagram, Kelly gives recommendation on wellness habits for weight-reduction plan, train, and each day routine. She additionally shares well being insights on KellyLeveque.com.
11. @freshwaterpeaches
Mariah Elizabeth’s life turned the other way up when she discovered at age 19 that her many well being issues originated from meals sensitivities. Since then, she’s discovered that the precise weight-reduction plan may enhance her bodily well being and rework her psychological and emotional well-being.
On Instagram, Mariah shares scrumptious and artistic gluten-free recipes along with her followers. She additionally curates content material on her weblog Contemporary Water Peaches.
12. @activecactus
Sonya is a well being and health coach along with her personal attire model, Avictia. She promotes diet, trendy activewear, and yoga-style exercises for her followers on Instagram.
13. @theguthealthdoctor – Megan Rossi
Dr. Megan Rossi has a PhD in intestine well being and began sharing content material as The Intestine Well being Physician in 2017. Since then, she’s gained over 500K Instagram followers. She educates her followers concerning the connection between the intestine and total well-being.
14. @hannahbower2 – Hannah Bower
Hannah Bower is an Instagram health and wellness influencer and an authorized private coach. Over 700K individuals—many moms—comply with Hannah for her sincere motherhood content material and being pregnant and postpartum health applications.
15. @thefitnesschef_ – Graeme Tomlinson
“The Health Chef” Graeme Tomlinson is a well being coach and private coach common on Instagram and TikTok. His content material debunks diet myths and health tendencies like counting energy and deceptive “wholesome” advertising.
16. @dr.karanr – Dr. Karan Rajan
Dr. Karan Rajan is an NHS surgeon and well being educator. He’s grow to be a trusted voice within the well being and wellness neighborhood with over two million YouTube subscribers and 5 million TikTok followers.
Dr. Karan typically shares intestine well being ideas and recommends wholesome meals to eat. He additionally debunks widespread well being myths.
17. Dr.rachelpaul – Rachel Paul
Rachel Paul is a dietitian who shares easy-to-make weight-loss recipes. She acquired her PhD in diet and habits change from Columbia College and shares her information on TikTok and Instagram.
18. @nutritionbykylie – Kylie Sakaida
Registered dietitian Kylie Sakaida shares practical diet ideas, wholesome meal prep concepts, and recipes on TikTok, Instagram, and YouTube. Beneath the deal with @nutritionbykylie, she’s constructed a rising neighborhood with over three million followers on TikTok alone.
19. @dermdoctor – Dr. Shah
Dr. Muneeb Shah is a dermatologist with practically 18 million TikTok followers. He frequently opinions viral skincare tendencies and has collaborated with manufacturers like CeraVe and Neutrogena.
20. @amoderntherapist – Dr. Justin Puder
Dr. Justin Puder is a licensed psychologist and therapist who shares psychological well being content material on TikTok. He typically makes use of humor in his movies to coach his viewers about remedy and normalize psychological well being struggles.
21. @emthenutritionist – Emily English
Emily English is a London-based nutritionist with nearly two million Instagram and 900k TikTok followers. Her content material focuses on wholesome meal concepts and wellness ideas. She’s partnered with manufacturers like Aveeno, Ninja, and L’Oréal.
22. @joelbervell – Dr. Joel Bervell
Not too long ago graduated medical pupil Joel Bervell is called the “Medical Mythbuster” for his viral movies on medical misinformation and racial biases in healthcare.
He has a mixed 1.3 million social media followers, together with over 700k TikTokers. He’s additionally the co-creator and host of “The Physician Is In,” an upcoming animated YouTube present inspiring children to pursue careers in healthcare.
23. @the.fact.physician – Dr. Courtney Tracy
Dr. Courtney Tracy is a licensed therapist and psychological well being content material creator.
She’s gained over 1.7M TikTok followers, sharing “therapist reacts” movies and academic content material on psychological well being, trauma, and habit.
24. @stephgrassodietitian – Steph Grasso
Steph Grasso is a registered dietitian with greater than two million TikTok followers. She’s identified for her fast meal concept movies on boosting fiber, protein, and different vitamins.
25. @tamkaur – Tam Kaur
Tam Kaur is a wellness influencer and health coach. She shares motivational vlogs, gymnasium routines, and private growth content material on YouTube, Instagram, and TikTok.
Her 1.6M YouTube viewers is principally younger ladies, who comply with her for her inspirational movies on mindset, productiveness, and self-love.
26. @thenutritionnarc – Blake Sanburg
27. @drjulie – Dr. Julie Smith
Dr. Julie Smith is a medical psychologist and a well being and wellness influencer. She educates her 4.8 million TikTok viewers about remedy, stress, melancholy, and different psychological well being matters.
28. @nurseblake – Blake Lynch
Nurse and comic Blake Lynch went viral for his humorous skits on Instagram and TikTok. He shares genuine, comedic movies that present what it’s wish to work in healthcare and emergency drugs.
29. @Megsquats – Meg Gallagher
Health coach and weightlifter Meg Gallagher’s mission is to “get a barbell in each lady’s fingers”. On her YouTube channel Meg Squats, she shares energy coaching and postpartum exercise routines for girls.
30. @physician.mike – Dr. Mike
31. @DrDrayzday – Dr. Dray
32. @AbbeysKitchen – Abbey Sharp
Conclusion
Should you’ve chosen your creator group fastidiously, you possibly can lean on them that can assist you construct the type of marketing campaign that may scale what you are promoting and rework the lives of others.
