By Sean Tinney October 16, 2025
You already know e-mail advertising works, you’re right here as a result of Mailchimp isn’t chopping it anymore. Whether or not pricing jumped unexpectedly, automation feels restricted, otherwise you’re simply prepared for higher options, you’re making the precise transfer by exploring options.
This information compares 5 stable e-mail platforms that may match what you are promoting higher, with sincere breakdowns of what every does effectively and the place they fall quick.
Prime 5 Mailchimp Options
- AWeber
- Fixed Contact
- ActiveCampaign
- Brevo
- GetResponse
1. AWeber
AWeber delivers highly effective e-mail advertising with out the complexity that bogs down different platforms. We constructed our options particularly for small companies, coaches, course creators, and ecommerce outlets that want skilled instruments and not using a steep studying curve.
Key Options
- E mail Advertising: Drag-and-drop builder with mobile-responsive design, AI Writing Assistant for quicker content material creation, and built-in Canva integration for skilled graphics
- E mail Automation: Visible workflow builder with branching paths, behavioral triggers, RSS-to-email automation, and protected publishing that gained’t disrupt reside campaigns
- Touchdown Pages & Types: Limitless touchdown pages with 100+ templates, drag-and-drop builder, and seamless checklist integration
- Ecommerce Instruments: Direct cost processing, cart abandonment automation, and income monitoring constructed proper in
- AI Instruments: Topic line generator, e-mail content material creation, e-newsletter automation, and tone customization
- Superior Options: Actual-time analytics, superior segmentation, industry-leading deliverability, and 24/7 help
Execs
- Automation made easy: Our visible workflow builder offers you automations with out the complexity with conditional branching, behavioral triggers, and customized buyer journeys that simply work
- Every thing included: Limitless touchdown pages, AI writing instruments, Canva integration, and full automation on all paid plans—no shock upsells or function restrictions
- Accomplished-For-You service: Get your complete e-mail system professionally in-built 7 days, together with customized automations, e-mail templates, and integration setup
Cons
- Checklist-based pricing: Like most platforms, prices enhance as your subscriber depend grows
- Studying curve for superior options: Whereas primary options are intuitive, mastering advanced automation workflows takes time
- Template selection: Fewer pre-built e-mail templates in comparison with some opponents, although customization choices are intensive
Pricing
- Lite Plan: $15/month for as much as 500 subscribers (1 checklist, 3 touchdown pages, 3 automations)
- Plus Plan: $30/month for as much as 500 subscribers (limitless lists, touchdown pages, automations, segments, and customers)
- Accomplished For You Service: Beginning at $79 (consists of the whole lot in Plus plan plus full system setup by our specialists in 7 days)
Annual plan reductions accessible. All plans embody 24/7 help and industry-leading deliverability.
Fixed Contact has been round since 1995 and holds the second-largest market share in e-mail advertising. They deal with simplicity and ease of use, with robust occasion advertising options that set them aside.
Key Options
- E mail Advertising: Tons of of templates, drag-and-drop editor, and AI content material generator
- Occasion Administration: Constructed-in instruments for on-line and in-person occasion promotion, registration, and ticket gross sales
- Social Media Instruments: Fb and Instagram advert integration
- Automation: Pre-built automation templates for welcome emails, deserted cart, and birthday messages
- Segmentation: Obtainable on Normal and Premium plans
- Reporting: Fundamental analytics on Lite plan, superior reporting on greater tiers
Execs
- Occasion-focused options: If you happen to run webinars, workshops, or in-person occasions usually, Fixed Contact’s built-in occasion instruments deal with the whole lot from registration to follow-up
- In depth template library: Tons of of ready-to-use templates for holidays, occasions, and industries imply you possibly can launch campaigns rapidly
- Sturdy cellphone help: Not like many opponents, Fixed Contact affords reside cellphone help throughout enterprise hours
Cons
- Costly as you scale: At 10,000 contacts, you’ll pay considerably greater than most options for fewer options
- Restricted automation: Fundamental automation solely—no visible workflow builder or advanced behavioral triggers till you attain premium plans
- Topic line testing solely: You’ll be able to’t A/B take a look at e-mail content material, photographs, or timing—simply topic strains
Pricing
- Lite Plan: $12/month for 500 contacts (primary e-mail advertising, automated welcome emails, 1 consumer)
- Normal Plan: $35/month for 500 contacts (automation templates, segmentation, A/B topic line testing)
- Premium Plan: $80/month for 500 contacts (superior automation, web optimization instruments, Google Adverts, social adverts, limitless customers)
No free plan accessible. 30-day free trial. 30-day money-back assure. Pricing will increase with contact depend.
3. ActiveCampaign
ActiveCampaign targets companies that want refined automation and built-in CRM performance. This platform excels at advanced buyer journeys and detailed conduct monitoring, although it comes with a steeper studying curve.
Key Options
- Superior Automation: Visible automation builder with advanced conditional logic, branching, and event-based triggers
- Constructed-in CRM: Full gross sales pipeline administration, deal monitoring, and job automation
- Machine Studying: Predictive sending, win chance scoring, and automation ideas
- Segmentation: Superior contact segmentation with a number of standards
- Web site Monitoring: Monitor web site conduct to set off customized campaigns
- Reporting: Detailed analytics, income monitoring, and attribution reporting
Execs
- Strongest automation: Business-leading automation capabilities with limitless triggers, situations, and actions—you possibly can construct nearly any buyer journey
- CRM integration: Not like pure e-mail platforms, ActiveCampaign combines advertising and gross sales in a single system with deal monitoring and pipeline administration
- Scalability: Grows with what you are promoting from easy welcome emails to enterprise-level multi-channel campaigns
Cons
- Steep studying curve: ActiveCampaign’s intensive options require vital time funding to grasp—not excellent if you have to launch rapidly
- Worth will increase quickly: Whereas starter pricing appears affordable, prices leap considerably as your checklist grows past 5,000 contacts
- Overwhelming for learners: Small companies simply getting began with e-mail advertising could discover the interface and choices intimidating
Pricing
- Starter Plan: $15/month for 1,000 contacts (e-mail advertising, primary automation, website monitoring)
- Plus Plan: $49/month for 1,000 contacts (touchdown pages, superior automation, CRM, SMS)
- Professional Plan: $79/month for 1,000 contacts (predictive sending, conversion monitoring, cut up automations)
- Enterprise Plan: $145/month for 1,000 contacts (customized reporting, devoted help, customized area)
14-day free trial. Annual plans save 20%.
4. Brevo
Brevo (previously Sendinblue) stands out with distinctive pricing primarily based on e-mail quantity slightly than contact depend. This makes it a wonderful alternative when you have a big checklist however ship sometimes.
Key Options
- Multi-Channel Advertising: E mail, SMS, WhatsApp, and chat in a single platform
- CRM & Contact Administration: Constructed-in CRM with deal monitoring and job administration
- E mail Builder: Drag-and-drop editor with responsive templates
- Advertising Automation: Workflow builder with behavioral triggers (accessible on Marketing strategy)
- Transactional E mail: Constructed-in API for transactional messages
- Touchdown Pages: Obtainable on Enterprise and Enterprise plans
Execs
- Quantity-based pricing: Not like most platforms, Brevo costs primarily based on emails despatched slightly than contacts saved—excellent when you have 10,000 contacts however solely e-mail month-to-month
- Beneficiant free plan: Ship 300 emails day by day without end (that’s 9,000/month) with limitless contact storage and primary automation
- Multi-channel included: SMS, WhatsApp, and reside chat capabilities included with out separate add-ons or premium plans
Cons
- Every day sending limits on free plan: The 300 emails/day cap may be restrictive if you have to ship campaigns to your complete checklist directly
- Superior options price further: Touchdown pages, A/B testing, and full automation require Marketing strategy or greater
- Branding removing prices further: Eradicating “Powered by Brevo” from emails provides $12/month on Starter plan
Pricing
- Free Plan: 300 emails/day (9,000/month), limitless contacts, primary automation
- Starter Plan: $9/month for five,000 emails/month, removes day by day sending restrict
- Enterprise Plan: $18/month for five,000 emails/month (provides advertising automation, touchdown pages, A/B testing)
- Enterprise Plan: Customized pricing (devoted help, sub-accounts, superior options)
SMS and WhatsApp accessible as pay-as-you-go add-ons.
5. GetResponse
GetResponse combines e-mail advertising with webinar internet hosting, touchdown pages, and course creation—making it engaging for companies that educate prospects via content material advertising and on-line coaching.
Key Options
- E mail Advertising: Limitless emails, AI-powered generator, autoresponders, and 250+ templates
- Advertising Automation: Visible workflow builder with event-based triggers and gross sales funnels
- Webinar Internet hosting: Constructed-in webinars for as much as 1,000 attendees (on greater plans)
- Web site & Touchdown Pages: Web site builder with limitless pages and e-commerce performance
- Conversion Funnels: Pre-built gross sales funnels for lead technology and product launches
- AI Instruments: Topic line generator, e-mail content material ideas, and predictive sending
Execs
- Webinar integration: Not like opponents, GetResponse consists of webinar internet hosting straight within the platform—excellent for coaches, consultants, and educators
- All-in-one platform: E mail, webinars, touchdown pages, and course supply in a single system reduces instrument sprawl and simplifies advertising
- Sturdy automation for the worth: Advertising automation included at $59/month competes effectively with platforms charging considerably extra
Cons
- Worth jumps at greater contacts: Prices enhance sharply when you exceed 1,000 contacts—2,500 contacts prices $29/month, however 10,000 jumps to $79/month
- Restricted customization: E mail and touchdown web page templates provide much less design flexibility than some options
- Webinar limits: Entry-level plans prohibit webinar attendees and recording storage time
Pricing
- Free Plan: As much as 500 contacts, 2,500 newsletters/month, web site builder, primary options
- Starter Plan: $19/month for 1,000 contacts (limitless emails, touchdown pages, primary automation, 24/7 help)
- Marketer Plan: $59/month for 1,000 contacts (full automation, webinars for 100 attendees, gross sales funnels)
- Creator Plan: $69/month for 1,000 contacts (on-line course builder, paid newsletters, webinars for 300)
14-day free trial. 18% low cost on annual plans, 30% on 2-year plans.
Let AWeber Deal with Your Migration from Mailchimp
We make transferring from Mailchimp easy. Our crew helps you switch the whole lot you’ve constructed so you possibly can decide up proper the place you left off.
Your subscriber lists come first: We’ll import all of your contacts from Mailchimp, preserving customized fields, tags, and subscriber knowledge. Your checklist stays organized precisely the way you had it, and we’ll preserve correct segmentation so your concentrating on stays intact.
Automations get rebuilt higher: We recreate your welcome collection, deserted cart emails, and nurture sequences utilizing our visible workflow builder. Since our automations embody conditional branching and behavioral triggers, you’ll truly get extra refined workflows than Mailchimp provided.
Templates and content material switch over: Your e-mail templates get recreated in our drag-and-drop builder, sustaining your model look and messaging. Our built-in Canva integration means you possibly can create even better-looking emails going ahead.
Touchdown pages and kinds keep reside: We’ll arrange your touchdown pages and signup kinds in AWeber so there’s no interruption to your lead seize. Your kinds get positioned in your web site—whether or not you employ WordPress, customized HTML, or embedded widgets—and join on to your AWeber lists.
Integrations reconnect easily: We deal with connecting your present instruments via our 750+ integrations. Shopify, WooCommerce, WordPress, Zapier, and different platforms you depend on get linked to your new AWeber account so knowledge flows appropriately from day one.
Able to make the swap? Contact our migration crew and we’ll stroll you thru the method.
Able to Make the Change?
You got here right here on the lookout for a greater e-mail advertising resolution, and now you understand your choices. Every platform has strengths—Fixed Contact for occasions, ActiveCampaign for superior automation, Brevo for volume-based pricing, GetResponse for webinars.
However if you’d like highly effective automation with out complexity, limitless touchdown pages with out further prices, {and professional} setup with out doing it your self, AWeber offers you the whole lot you have to develop what you are promoting via e-mail advertising.
Our Lite plan begins at simply $15/month with core options that almost all small companies want. Improve to Plus for $30/month to unlock limitless the whole lot—lists, touchdown pages, automations, and crew members. Or skip the setup complications fully with Accomplished For You service.
Begin your free AWeber account right now—no bank card required. Get entry to our drag-and-drop builder, AI Writing Assistant, and e-mail automation instruments that make skilled e-mail advertising accessible to everybody.
