Launching and scaling an app means juggling acquisition channels, parsing numerous CSVs, and hopping between Apple Advertisements and App Retailer Join dashboards.
We determined to finish that headache.
At this time, the iOS Obtain Report is reside in MobileAction.
iOS Obtain Report merges information from App Retailer Join and Apple Advertisements right into a single, versatile view—so you may lastly see precisely the place downloads come from, how paid and natural work collectively, and what to do subsequent.
Why we constructed it
Groups saved operating into the identical partitions:
- Information in silos – Numbers reside in several instruments, making comparisons fairly difficult.
- Countless CSVs– Hours vanish merging sheets, fixing formulation, and double-checking totals.
- Unclear paid-versus-organic affect – Finances talks stall as a result of nobody is bound what’s actually driving development.
We constructed the iOS Obtain Report back to climb these partitions for good. By piping uncooked metrics from Apple’s official APIs right into a single, constantly refreshed dashboard, we change handbook reconciliation with real-time readability.
No extra fragile spreadsheets – only one trusted narrative that permits entrepreneurs, UA managers, and executives to agree on what occurred, why it occurred, and how you can double down earlier than the second passes.
The way it works
We pull official metrics by means of Apple’s APIs regularly. Apple Advertisements delivers tap-through installs; App Retailer Join provides complete downloads plus granular supply buckets (e.g., Search, Browse, App Referrer, Net Referrer). From there, we calculate:
- Apple Advertisements Downloads = Faucet-Via Installs
- App Retailer Natural Downloads = (Search + Browse) − Apple Advertisements Downloads
- App Retailer Paid Downloads = App Retailer Complete − App Retailer Natural
As a result of we mirror Apple’s personal definitions, what you see in MobileAction matches the uncooked APIs, making life simple for advertising and marketing groups.
A fast tour of the dashboard
Open the report, and the very first thing you see is a timeline. A stable line traces the interval you’re analysing; a dashed line shadows any comparability vary you select. Toggle from month-to-month to every day granularity to catch weekend spikes, or zoom out for year-over-year context.
Beneath the chart, you’ll discover a supply breakdown.
Wish to isolate Browse efficiency after a function placement? One click on.
Curious whether or not a creator’s TikTok marketing campaign moved the needle? Filter for Net Referrer and watch the numbers replace in actual time.
A paid-versus-organic dial sits beside the supply panel, giving an at-a-glance learn on incremental raise from Apple Advertisements.
If natural installs maintain climbing whereas advertisements keep flat, that metadata refresh you shipped final dash is paying off—and you’ve got the proof to indicate it.
Able to share? Hit Export, and the precise view in your display converts right into a CSV!
#All connections are read-only, and our SOC 2 Sort 2 infrastructure retains each byte encrypted at relaxation and in transit.
Able to unlock the total image?
In the event you’re bored with juggling exports and explaining away information gaps, the repair is already in your toolkit. The iOS Obtain Report ships with each MobileAction plan, so no add-on or improve is required. All it takes is a fast authentication with App Retailer Join.
So log in, flip the combination swap, and watch disconnected information threads weave into one clear narrative of your app’s momentum. Open the iOS Obtain Report now and discover your unified obtain story as we speak.
