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Home»Email Marketing»7 Greatest Shopify Options for 2025 (Free & Paid Optio…
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7 Greatest Shopify Options for 2025 (Free & Paid Optio…

By April 22, 20250017 Mins Read
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Searching for a Shopify various in 2025? You’re not alone.

Whether or not you’re annoyed with Shopify’s rising prices, restricted design flexibility, or reliance on third-party apps, there are actually highly effective rivals that provide extra management, higher pricing, and smarter options usually with out the training curve.

We’ve personally examined dozens of eCommerce platforms over the previous yr launching check shops, migrating current websites, and constructing consumer funnels to search out the very best Shopify alternate options for real-world enterprise wants.

Let’s discover the 7 greatest Shopify alternate options that truly ship, whether or not you’re launching your first on-line retailer or scaling into B2B or enterprise territory.

💡 Bonus: Each platform right here works seamlessly with OptinMonster, so you may develop your e-mail record and increase gross sales irrespective of which one you select.

How We Selected the Greatest Shopify Options

At OptinMonster, we work with 1000’s of eCommerce companies throughout every kind of platforms, from solopreneurs simply getting began to enterprise groups managing advanced operations.

To create this record of Shopify alternate options, we used a mixture of first-hand expertise, trade analysis, and platform testing. Right here’s what we thought-about:

  • Ease of use: How beginner-friendly is the platform for setup and each day administration?
  • Pricing transparency: Does the platform provide good worth for cash, with out hidden charges?
  • Function depth: Are superior eCommerce instruments like subscriptions, digital downloads, or multi-channel promoting included?
  • Scalability: Can the platform develop with your small business, or will you hit a ceiling?
  • Integrations: Does it work effectively with lead technology instruments like OptinMonster?
  • Popularity & assist: Is the platform actively maintained, trusted by actual companies, and backed by good assist?

We additionally seemed intently at platform updates in 2024–2025, checking for brand spanking new AI options, up to date pricing, and modifications in how every builder positions itself available in the market.

💡 Not one of the platforms on this publish paid to be featured. Our suggestions are based mostly solely on what we consider will greatest serve our readers in 2025 and past.

TL;DR: Shopify Options In contrast (2025)

Platform Greatest For Beginning Value Standout Function Greatest Tradeoff
🥇 Wix Inexperienced persons, small shops $16/mo AI-powered setup + 900+ templates Restricted backend flexibility
🥈 Squarespace Creators, service suppliers $23/mo Constructed-in reserving + e-mail instruments Fewer integrations
🥉 BigCommerce Scaling & B2B companies $29.95/mo No transaction charges, native multichannel Studying curve, pricing auto-upgrades
4 WooCommerce WordPress customers, builders Free (core) Limitless flexibility + plugin ecosystem Requires upkeep + tech information
5 Adobe Commerce Massive enterprises ~$22k/yr Enterprise-grade customized workflows Excessive value + dev group required
6 Sq. On-line Brick-and-mortar + POS sync Free Simple POS + on-line retailer integration Restricted design/customization
7 Hostinger Builder Price range-conscious solopreneurs $2.99/mo AI instruments + Woo compatibility on a funds Gentle on superior options

Greatest Shopify Options – Detailed Overview

1. Wix

Wix - Shopify AlternativeWix - Shopify Alternative

Greatest for: Inexperienced persons and small companies who need full design flexibility with minimal tech expertise.

I just lately examined Wix’s AI Website Generator whereas constructing a mock storefront for a side-hustle concept and truthfully, it was one of many quickest setups I’ve ever skilled on an eCommerce platform. Inside minutes, I had a branded structure, product pages, and a functioning cart. No plugins, no code, no guesswork.

Wix has developed far past a primary web site builder. In 2025, it’s one of the crucial user-friendly eCommerce options because of over 900 templates, AI-driven design instruments, and a sturdy app market. Whether or not you’re promoting bodily merchandise, digital downloads, or subscriptions, Wix will get you on-line quick.

✅ What we appreciated when utilizing it:

  • The drag-and-drop editor is tremendous intuitive — good for non-designers.
  • World cost assist + multi-currency was surprisingly simple to configure.
  • Constructed-in advertising integrations (like e-mail and search engine marketing settings) felt extra native than plugin-based setups.

❌ Issues we bumped into:

  • Bigger product catalogs begin to really feel cramped in Wix’s backend.
  • Entry to superior eCommerce options like subscriptions or multi-currency is locked behind premium plans.
  • Backend customization is proscribed in comparison with WooCommerce or BigCommerce.

🆚 In comparison with Shopify: Wix is less complicated to make use of and extra reasonably priced for small shops. It’s higher for design freedom however lacks Shopify’s superior stock instruments and app ecosystem.

💰 Pricing (2025 Plans):

  • Enterprise Fundamental – $16/mo: On-line funds + core eCommerce
  • Enterprise Limitless – $27/mo: Multi-currency, subscriptions, superior analytics
  • Enterprise VIP – $59/mo: Precedence assist, loyalty instruments, and extra

💡 Wix is good if you wish to go from concept to on-line retailer in underneath an hour, with out writing a single line of code. For founders validating a brand new product or solo sellers, it’s a no brainer starter platform.

2. Squarespace

Squarespace - Shopify ALternativesSquarespace - Shopify ALternatives

Greatest for: Creatives, coaches, and service-based companies promoting digital merchandise or subscriptions.

We just lately helped a design consumer arrange a Squarespace retailer to promote digital templates and training periods. What stood out instantly was how streamlined the expertise felt, from including merchandise to organising Member Areas for client-only downloads. The visible high quality of the positioning was top-tier, and the whole lot “simply labored” out of the field.

Squarespace isn’t only a portfolio web site anymore. In 2025, it’s developed right into a full-featured platform with native instruments for appointment scheduling, digital product supply, e-mail advertising, and even subscription administration. It’s a strong selection if your small business blends content material, companies, and commerce.

✅ Why we’d suggest it (from actual use):

  • Templates appear to be they had been made by a designer — and enhancing them doesn’t break something.
  • Constructed-in e-mail campaigns and Member Areas are good for creators monetizing their viewers.
  • The backend UI might be probably the most intuitive of any platform on this record.

❌ What to remember:

  • There’s no free plan, and add-ons like Member Areas can increase your month-to-month value.
  • You gained’t get the identical stage of plugin flexibility or third-party integrations as you’ll with WooCommerce or BigCommerce.
  • Bigger eCommerce catalogs might really feel restricted by Squarespace’s structure system.

🆚 In comparison with Shopify: Squarespace is good for service-based companies and digital sellers, whereas Shopify is extra highly effective for bodily product shops with advanced stock.

💰 Pricing (2025 Plans):

  • Enterprise – $23/mo: Fundamental eCommerce (consists of transaction charges)
  • Commerce Fundamental – $27/mo: No charges, label printing, and higher analytics
  • Commerce Superior – $49/mo: Subscriptions, deserted cart, superior reductions

💡 Squarespace is ideal in case your model is a component storefront, half content material hub, and half service enterprise. It’s particularly sturdy for creators who need design polish with out technical complexity.

3. BigCommerce

BigCommerce - Shopify AlternativesBigCommerce - Shopify Alternatives

Greatest for: Scaling companies and enterprise-level sellers who want strong options and suppleness.

We ran a consumer migration from Shopify to BigCommerce final yr for a B2B retailer managing over 2,000 SKUs and the distinction in backend energy was clear. BigCommerce doesn’t rely closely on third-party apps to ship important performance. Options like buyer segmentation, customized pricing tiers, and multi-storefront assist are built-in, not bolted on.

In 2025, BigCommerce has doubled down on scalability, with superior instruments like B2B Version, composable commerce structure, and multi-channel integrations baked into the platform. It’s an incredible match when you’re outgrowing newbie platforms or want severe backend efficiency with out constructing customized stacks from scratch.

✅ From our expertise utilizing it:

  • The native multichannel promoting (Amazon, eBay, Fb) setup was smoother than anticipated.
  • Product and buyer administration instruments scale superbly — even for giant catalogs.
  • In contrast to many rivals, there are no transaction charges on any plan.

❌ Challenges we seen:

  • The UI isn’t as glossy or beginner-friendly as Squarespace or Wix.
  • Fewer themes and restricted design flexibility except you usher in a developer or use Web page Builder closely.
  • Computerized plan upgrades based mostly on gross sales thresholds generally is a shock in case your retailer out of the blue takes off.

🆚 In comparison with Shopify: BigCommerce matches Shopify in options however consists of many superior instruments (like multi-channel promoting and B2B assist) out of the field — no want for third-party apps.

💰 Pricing (2025 Plans):

  • Normal – $29.95/mo: All core promoting options, no transaction charges
  • Plus – $79.95/mo: Deserted cart restoration, buyer teams
  • Professional – $299.95/mo: Google Purchasing, faceted search, customized SSL
  • Enterprise – Customized pricing: Devoted assist, SLA, API enhancements, B2B suite

💡 BigCommerce is good for growth-focused companies, particularly when you’re managing excessive SKU quantity, promoting throughout channels, or constructing out a headless or B2B storefront. It’s constructed for scale, not facet hustles.

4. WooCommerce

WooCommerce - Shopify AlternativeWooCommerce - Shopify Alternative

Greatest for: WordPress customers and builders who need full management and suppleness.

As a content material group that repeatedly checks lead gen workflows on WooCommerce, we’ve constructed dozens of shops utilizing it and the largest draw continues to be freedom. Whether or not you’re constructing a minimalist merch web site or a fancy subscription field enterprise, WooCommerce permits you to management each factor: checkout stream, design, product pages, e-mail automation, and extra.

In 2025, WooCommerce has leveled up with instruments like Woo Categorical (its hosted model) and Woo AI, which brings sensible automation, product suggestions, and order insights immediately into the dashboard. And since it’s constructed on WordPress, it’s nonetheless the very best answer if your small business is content-heavy.

✅ Why we nonetheless attain for WooCommerce:

  • The ecosystem is unmatched — from search engine marketing to funds, there’s a plugin for the whole lot.
  • Woo AI instruments like product recs and analytics make the backend smarter with no need customized code.
  • Woo Categorical helps customers skip the headache of discovering internet hosting or configuring fundamentals.

❌ The place issues get difficult:

  • With out technical information or a dev accomplice, scaling might be intimidating.
  • Managing updates for plugins, themes, and WordPress itself requires upkeep.
  • You’ll must funds for extensions — many important options aren’t included within the free core.

🆚 In comparison with Shopify: WooCommerce provides extra customization and management at a decrease value, nevertheless it requires extra technical ability and WordPress information to arrange and keep.

💰 Pricing (2025 Snapshot):

  • WooCommerce Plugin – Free
  • Internet hosting – $10–30+/month for high quality managed internet hosting
  • Woo Categorical:
    • Important – $39/month (Stripe/PayPal + bundled internet hosting/themes)
    • Efficiency – $70/month (provides Woo AI, analytics, extra storage)

💡 WooCommerce is the clear selection for anybody who loves WordPress and desires a totally customizable retailer. If you would like complete design and backend freedom and don’t thoughts getting underneath the hood, it’s unbeatable.

5. Adobe Commerce (Magento)

Adobe Commerce Magento - Shopify AlternativeAdobe Commerce Magento - Shopify Alternative

Greatest for: Massive enterprises with advanced catalogs, customized workflows, and in-house dev groups.

We labored with a consumer within the B2B medical provide area that migrated to Adobe Commerce from a patchwork of WooCommerce and customized instruments and whereas the setup was intense, the payoff was large. With Adobe Commerce, they gained a unified platform able to dealing with bulk pricing guidelines, customized quoting workflows, and real-time ERP syncs with out duct tape.

In 2025, Adobe Commerce is actually Magento on enterprise steroids. It provides deep B2B capabilities, AI personalization by way of Adobe Sensei GenAI, and full integration with the Adobe Expertise Cloud (assume analytics, content material, and advertising multi functional ecosystem). This isn’t simply eCommerce, it’s a commerce engine for manufacturers which can be already scaling globally or working throughout advanced channels.

✅ What we’ve seen firsthand:

  • The flexibility to construct composable commerce the place you choose and combine solely what you want — offers unparalleled flexibility.
  • AI-powered personalization and purchaser segmentation is native, not an add-on.
  • Headless capabilities and PWA Studio make efficiency and UX really feel fashionable and quick.

❌ What to noticeably think about:

  • It’s not beginner-friendly. Implementation can simply take months and requires expert builders or a devoted company.
  • Whole value of possession is excessive — licensing, internet hosting, upkeep, and integrations add up.
  • For small-to-midsize shops, it’s overkill.

🆚 In comparison with Shopify: Adobe Commerce is much extra versatile and scalable than Shopify, nevertheless it’s additionally costlier and requires devoted improvement assets.

💰 Pricing (2025 Estimate):

  • Adobe Commerce Cloud – Customized pricing (sometimes begins at ~$22,000/yr)
  • Open Supply Magento – Nonetheless obtainable totally free however lacks premium assist, AI, and enterprise options
  • Add-ons – Internet hosting, safety, improvement, and integrations might push annual prices into the six-figure vary for giant shops

💡 Adobe Commerce is the Ferrari of eCommerce platforms, highly effective, quick, and customizable right down to the engine. However like a Ferrari, it wants a professional behind the wheel. In case your group is constructing for scale, velocity, and full-stack integration, that is the platform that delivers.

6. Sq. On-line

Greatest for: Brick-and-mortar companies that need to simply promote on-line, too.

We just lately helped a neighborhood bakery consumer launch a Sq. On-line retailer in underneath a day, synced on to their POS. No sophisticated setup, no juggling a number of methods. They had been taking on-line orders and managing in-store stock in a single dashboard by the tip of the afternoon.

That’s the magic of Sq. On-line in 2025. It’s constructed for real-world companies that need to unify offline and on-line gross sales with out hiring a developer. It’s particularly highly effective when you’re already utilizing Sq. for in-person transactions, the eCommerce layer simply slides proper into place.

✅ What labored effectively once we used it:

  • The POS-to-online retailer sync is nearly prompt — no double entry for stock or orders.
  • Constructed-in cost processing (together with Afterpay, Apple Pay) saves time and costs.
  • AI product suggestions and deserted cart instruments are actually obtainable even on mid-tier plans.

❌ Issues to concentrate on:

  • Design choices are extra inflexible than platforms like Wix or Squarespace.
  • Content material advertising options (weblog, search engine marketing management) are pretty restricted.
  • Free plan consists of Sq. branding and barely greater transaction charges.

🆚 In comparison with Shopify: Sq. On-line is healthier for native companies and in-person gross sales integration. Shopify has extra superior eCommerce options, however Sq. wins on simplicity and value (together with a free plan).

💰 Pricing (2025 Plans):

  • Free – Fundamental retailer with POS sync and branding
  • Plus – $29/month: Branding eliminated, extra instruments for transport, search engine marketing, and analytics
  • Premium – $79/month: Decrease processing charges, superior transport, extra automation

💡 Sq. On-line is ideal when you run a bodily retailer and need to broaden on-line with out reinventing your workflow. It’s not the flashiest platform nevertheless it’s quick, reliable, and constructed for companies that truly promote issues, not simply check concepts.

7. Hostinger Web site Builder

Greatest for: Price range-conscious entrepreneurs launching their first retailer with the assistance of AI.

We just lately examined Hostinger’s revamped builder to spin up a primary merch retailer for a private challenge and for underneath $4/month, the outcomes had been shockingly good. The AI instruments helped us auto-generate product descriptions, lay out pages, and even predict click on heatmaps, no plugins required.

Hostinger has quietly grow to be one of the crucial highly effective Shopify alternate options for scrappy founders who need velocity, affordability, and built-in AI. In 2025, their builder helps eCommerce, multilingual websites, WooCommerce integration, and advertising instruments all working on LiteSpeed servers recognized for quick web page masses.

✅ What stood out in our check construct:

  • The AI instruments aren’t gimmicks, they really saved time and made strong content material recommendations.
  • Pre-built templates seemed clear on each desktop and cell.
  • Consists of free SSL, area, and e-mail — one thing most platforms cost additional for.

❌ What you’re buying and selling off:

  • App ecosystem is minimal — you gained’t discover dozens of third-party integrations.
  • Not designed for advanced catalogs, subscriptions, or B2B wants.
  • Some eCommerce settings (like tax guidelines, deserted cart workflows) are extra restricted than in Shopify or BigCommerce.

🆚 In comparison with Shopify: Hostinger is far more reasonably priced and beginner-friendly, however lacks Shopify’s ecosystem and scalability. Nice for easy shops or testing product concepts.

💰 Pricing (2025 Plans):

  • Premium Plan – $2.99/month: Consists of on-line retailer options, AI instruments, e-mail, SSL
  • Enterprise Plan – ~$3.99/month: Provides extra storage, WooCommerce compatibility, advertising integrations

💡 Hostinger is a no brainer for solopreneurs, freelancers, and facet hustlers who need to launch rapidly with out committing to a $30+/month platform. It’s not Shopify however that’s precisely the purpose.

The right way to Select the Proper Shopify Different for Your Enterprise

With so many nice platforms obtainable in 2025, choosing the proper Shopify various actually comes right down to your particular wants. Right here’s a fast information that will help you determine:

💼 1. What Sort of Enterprise Are You Working?

Enterprise Sort Greatest Platforms
Bodily retail + on-line retailer Sq. On-line, Wix
Digital services or products Squarespace, WooCommerce
Scalable product-based enterprise BigCommerce, Adobe Commerce
Freelancers / facet hustlers Hostinger, Wix
Businesses or enterprise groups Adobe Commerce, BigCommerce

🛠️ 2. How A lot Customization Do You Want?

  • Low customization, simple setup: Wix, Squarespace, Hostinger
  • Reasonable flexibility: BigCommerce, Sq. On-line
  • Full management / open-source: WooCommerce, Adobe Commerce

💸 3. What’s Your Price range?

  • Free to low-cost: Hostinger, Sq. On-line (free plan)
  • Mid-tier: Wix, Squarespace, WooCommerce (self-hosted)
  • Premium / enterprise: BigCommerce Professional+, Adobe Commerce

🌍 4. Do You Want World or Omnichannel Assist?

  • Promote on Amazon, eBay, TikTok: BigCommerce
  • World funds + currencies: Wix, WooCommerce
  • Native POS + on-line: Sq. On-line

Shopify vs Prime eCommerce Options: Which One Wins?

Platform The place It Beats Shopify The place Shopify Is Stronger Greatest For
Wix Simpler setup, decrease value, extra design freedom Fewer apps, much less suited to scaling Inexperienced persons and small inventive shops
Squarespace Higher for companies, subscriptions, and design Much less stock administration & third-party integrations Coaches, creatives, service sellers
BigCommerce No transaction charges, built-in B2B and multi-store Smaller theme library, studying curve Scaling manufacturers & multi-channel sellers
WooCommerce Totally customizable, no month-to-month platform charges Requires WordPress + tech information Builders, content-driven shops
Adobe Commerce Enterprise-grade scalability & flexibility Excessive value, advanced setup Massive companies with dev groups
Sq. On-line Free plan, POS sync, nice for native sellers Fewer options for superior eCommerce Small retailers with bodily shops
Hostinger Very low-cost, AI-powered setup Restricted app ecosystem & scalability Price range-conscious novices

Use this chart to rapidly match your small business kind and objectives with the precise platform — then dive into the complete evaluations above for particulars.

Abstract:

  • Select Shopify when you want a sturdy, mid-to-enterprise stage retailer with numerous app integrations and don’t thoughts paying additional for options.
  • Select an alternate in order for you decrease prices, simpler setup, higher design flexibility, or specialised options like companies, subscriptions, or in-person promoting.

Selecting the best eCommerce platform for your small business is only a matter of inspecting your objectives. And, irrespective of the platform you select, you may rely on OptinMonster to transform guests to clients. Get began with OptinMonster at this time!

FAQs About Shopify Options

1. What’s the greatest various to Shopify for novices?

For novices, Wix is a superb Shopify various. It provides an intuitive drag-and-drop builder, AI retailer setup, and easy pricing; making it simple to launch a web based retailer with no technical expertise.

2. Is there a free Shopify various?

Sure, Sq. On-line provides a totally free plan that features on-line promoting, POS integration, and mobile-friendly templates. It’s ideally suited for small retailers and repair suppliers testing the waters.

3. Which Shopify various is greatest for digital merchandise?

Squarespace is ideal for promoting digital services or products like teaching, downloads, or subscriptions. It consists of built-in instruments for scheduling, member areas, and e-mail campaigns.

4. Which platform is greatest for scaling a fast-growing eCommerce enterprise?

BigCommerce is constructed for scaling. It helps multi-channel promoting, B2B options, superior search engine marketing, and doesn’t cost transaction charges; making it ideally suited for shops anticipating excessive progress.

5. What’s probably the most reasonably priced Shopify various?

Hostinger Web site Builder is among the most budget-friendly choices, beginning at simply $2.99/month. It consists of eCommerce instruments, AI options, and free SSL/area; nice for brand spanking new or small outlets.

6. Can I take advantage of OptinMonster with these Shopify alternate options?

Sure! OptinMonster integrates seamlessly with Wix, WooCommerce, BigCommerce, Squarespace, and extra, permitting you to develop your e-mail record, get better carts, and improve gross sales throughout all main platforms.

Disclosure: Our content material is reader-supported. This implies when you click on on a few of our hyperlinks, then we might earn a fee. We solely suggest merchandise that we consider will add worth to our readers.





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