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32 Comments
Want more advertising strategies? Check out this video next: https://youtu.be/2g2fSvvcN2Q
Thank you so much From Nairobi
I like the video, the information it provides, but I would also like to see you make more videos that focus on protecting consumers from these things as well. More of us are consumers than business owners. How are big food manufacturers hiding bioengineered, controversial, or other harmful ingredients from consumers by not stating it on the nutrition labels or ingredients lists by using a qr code "for more information about this product?" Not everyone has access to internet, qr scanners, or even the time to look up the qr code for every item in their shopping cart for every meal and the implications of this for consumers. Please, help people help themselves.
I watched these about a year ago. Came back to soak up some more.
This is incredible, everything you preach, you do yourself. And it's working 😉 THANK YOU for all the value you give!
Here is a numbered list of books mentioned in the video:
1. Ogilvy on Advertising by David Ogilvy
2. Advertising Headlines That Make You Rich by David Garfinkel
3. Purple Cow by Seth Godin
4. Words That Change Minds by Shelle Rose Charvet
5. Exactly What to Say by Phil M. Jones
6. 10 Stories Great Leaders Tell by Paul Smith
7. The Ultimate Sales Letter by Dan Kennedy
8. Tested Advertising Methods by John Caples
9. Scientific Advertising by Claude Hopkins
10. Breakthrough Advertising by Eugene Schwartz
11. How to Write a Good Advertisement by Victor Schwab
12. The Copywriter's Handbook by Robert W. Bly
13. The Adweek Copywriting Handbook by Joseph Sugarman
14. The Boron Letters by Gary Halbert
15. The Robert Collier Letter Book by Robert Collier
16. Influence by Robert Cialdini
17. Pre-Suasion by Robert Cialdini
18. Yes! by Noah Goldstein, Steve Martin, and Robert Cialdini
19. The Psychology of Persuasion by Kevin Hogan
20. Cashvertising by Drew Eric Whitman
21. Persuasion by James Borg
22. Mass Persuasion Method by Bushra Azhar
23. Sign Language by Jerry Seinfeld
24. How to Write Funny by Scott Dikkers
25. Positioning by Al Ries and Jack Trout
26. Marketing Warfare by Al Ries and Jack Trout
27. All Marketers Tell Stories by Seth Godin
28. Persuasion by Arlene Dickinson
29. The 40/40/20 Rule by Ed Mayer
30. The 22 Immutable Laws of Marketing by Al Ries and Jack Trout
31. The 22 Immutable Laws of Branding by Al Ries and Laura Ries
32. The 22 Immutable Laws of Internet Branding by Al Ries and Laura Ries
33. The Wizard of Ads by Roy H. Williams
34. Secret Formulas of the Wizard of Ads by Roy H. Williams
35. Magical Worlds of the Wizard of Ads by Roy H. Williams
36. The One Sentence Persuasion Course by Blair Warren
37. The 16-Word Sales Letter by Evaldo Albuquerque
38. The Irresistible Offer by Mark Joyner
39. The Ultimate Marketing Plan by Dan Kennedy
40. No B.S. Direct Marketing by Dan Kennedy
41. All Marketers Are Liars by Seth Godin
42. The 66 Books of the Bible by Jeffrey Kranz
I hope this helps!
Subscribing like a mutha mutha….all these good azz books. ADAM can I get your audible sign in, big list face. 😅 THANKS 🙏🏽 FOR THE BOOKS
Thank you I watched your whole video because you kept me so into your recommendations. Awesome video.
YOU'RE GREAT
A lot of great gems in this video. Some i have and have read others are brand new and I have added them to my amazon wish list. 😉
Can you suggest any program for writing emails to guests. We are in Booking business. I tried AI and was so synthetic that I cancel membership. I need something ready, have no time for study. No time and to old.
This is GOLD
I want that book so bad. Could you send it to me please 🥺
Wow, man, you DO know your business. Thanks for all those gems.
Surely there are several tips, strategies and insights in a single book that are better than any of the ones in inferior books?
Picking just one point from 42 books, makes this video feel more like an advertising attempt for these books.
what do you use for your videos?
Wow! Thank you for such a great video! 🙏🏾🙏🏾
I like how you focus on specific details and that Marketting is not cookie cutter 😎💥🍪
What an awesome, value-packed video bibliography. Many many thanks for covering such a broad range of books in such a condensed format!!! Love your videos, keep it up! 🙌
I really don't think marketers have the ability to internalize what it means to be human and part of a community/society. This has to be the most ethically devoid profession other than perhaps a lawyer.
Is this just 42 books to read?
Thank you Adam for this video! Great content. What book do you recommend reading first?
This is an awesome review….thanks Adam 🙂
Thank you for your generosity in sharing this, Adam.
Adam, I think you follow Ed's Film booth YT Channel.
Title: I just dropped a giant box of gems | You literally deserved heaven for 1000 years, bro.
Just a footnote: one of your top 5 videos I've seen. BTW, a friend of mine takes Fridays to look at comments, then reply if necessary. Maybe that would help your workload. No need to reply here Bro. Love your stuff!
Your passion for this topic and these texts surely stands out! I stuck with this until the very end, because you made it interesting and relevant (even the stuff written in the 30s or thereabouts)! Good job AE!
Great info!!!
Wow! I appreciate your efforts and enthusiasm. Keep going toward success
Thank you Adam. So valuable.
Trying to become a part time copywriter, will read all these books 💀 thanks so much Adam ❤️