For the 2025 Oscars, Disney introduced in between $1.7 million and $2.3 million for a 30-second spot. In 2024, Disney was looking for between $1.7 million and $2.2 million.
In the meantime, the corporate is already speaking to advertisers about securing spots within the 2027 Oscars.
“As we lead into Q1 2027, there are manufacturers seeking to take large artistic swings with us and discover methods to have the ability to hyperlink throughout movie, sport, and music,” John Campbell, svp, streaming, leisure, and multicultural options at Disney, just lately advised ADWEEK.
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