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#advertising #enterprise #entrepreneur #marketingagency
00:00 Introduction: Utilizing Psychological Triggers in Advertising and marketing
01:01 Set off 1: The Halo Impact β The Energy of First Impressions
02:26 Set off 2: The Serial Place Impact β First and Final Matter Most
03:53 Set off 3: The Recency Impact β Latest Information Carries Extra Weight
05:07 Set off 4: The Mere Publicity Impact β Familiarity Breeds Likability
06:29 Set off 5: Loss Aversion β The Worry of Lacking Out
07:22 Set off 6: The Compromise Impact β How Providing 3 Selections Wins
08:35 Set off 7: Anchoring β Setting Expectations with Worth
09:41 Set off 8: Alternative Overload β Much less Is Extra for Higher Choices
11:06 Set off 9: The Framing Impact β Positioning Your Message
12:53 Set off 10: The IKEA Impact β Worth Will increase with Involvement
14:20 Set off 11: The Pygmalion Impact β Excessive Expectations Result in Higher Outcomes
15:03 Set off 12: Affirmation Bias β Reinforcing Present Beliefs
16:27 Set off 13: The Peltzman Impact β Decreasing Perceived Threat
18:01 Set off 14: The Bandwagon Impact β Folks Comply with the Crowd
19:00 Set off 15: Blind-Spot Bias β Biases That Go Unnoticed
supply

39 Comments
π Want my FREE step-by-step course?Just tap βLIKEβ π and drop a quick comment below and Iβll send it your way. No catch, just pure value.
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THE IKEA EFFECT!!!
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A lot of value. People don't know when well applyed psichologycal triggers are happening. First and last information are powerfull. People are afraid of missing out. If people watch other people do something, the will want to do it as well. First option used as anchoir will help people to compare the next ones. Having a low, mid, and high option will help people to compromise with You at the moment You use mid option to achieve that. Higher expectations lead to better results. Thanks.
My brain cells high-fived after this.
You just turned frustration into excitement!
if you are a good marketer, why did I close your video after a minute watching it? It hook me but I didn't feel I'm getting any value. Maybe your messaging is not so good as you think it is.
I canβt stop smiling, this was fantastic!
this is incredibly helpful. Thank you so much for sharing!
Iβm so happy I found this video!
Iβm honestly speechless, so impressive!
This was nothing short of fantastic!
Great job youre doing
You just turned frustration into excitement!
Iβm actually pumped to try this now!
If all videos were like this, Iβd be dangerous.
I came here confused and left feeling like a genius. This must be witchcraft.
I got a lot out of this I liked that you regularly used the bias to move my opinion of yr messaging after each description. Where the bias response is used repetatively, I suspect natural cynicism acts strongly to undermine trust in messaging.
Like first impressions lasting impression s
brilliant, logical and clear
π₯π₯π₯
Just for making me feel smart I canβt pretend I have to comment
0:26 him selling me to watch the video that I justight not need is hilarious and ingenious
Thank you! I am finding your videos very useful
it is good one
Best video
Bro you need to learn how to speak, speak to fast, speak slower and take a breath between sentences
good one bro
Best marketing strategy = the most (un)ethical marketing strategy, prove me worng.
WRONG. Thanks for all you help Adam but bottom line IF customers finds out you're trying to trick them they will avoid you , your friends and warn others of you forever. Not only is it wrong, but it's bad business. Better to help, educate, inspire and work with strategic generosity
Beautiful
I have an app that just dropped WUS customer and WUS provider. How can I get a hold of this guy? I'm willing to give up 40% of equity and 40% of all future profit will go to him if he would like to partner up and get my app to the moon πππ. I didn't reinvent the wheel here with this one, but definitely a home service platform that's also combined with mobile auto services. Veteran-owned and operated and with every transaction that goes through WUS, a portion of the revenue goes towards supporting our veteran support groups. π
Interesting but need constant training to understand it very well
Thanks!
How you explain things have already blowed my mind π€―, your explanation is preety insane β€
Please send. I wanna learn!
this video sounds like the book thinking fast and slow by daniel kahneman!
Ms. Lauryn Hill's voice is just pure, raw emotion stripped down to its core. Goosebumps every single time! A timeless performance by a true artist.
Amazing video – psychology major here and fascinated how hard to stop the mental shortcuts even when see them coming