I’m no designer. Positive, I dabble in Canva and may whip up a fast occasion invite once I have to. However in the case of pulling collectively a full e-book design: format, move, and visuals, that’s not precisely my forte.
I’m a content material marketer. And do not get me flawed, I really like the inventive half. I can write an e-book from begin to end, no downside. However making it look polished {and professional}? That’s the place free e-book templates save me each time.
Through the years, I’ve relied on templates to show my drafts into stunning, brand-worthy property rapidly. Whether or not it’s a lead magnet, a marketing campaign information, or a downloadable useful resource, e-book templates assist me ship high-quality content material with no need to start out from scratch.
Right here’s why I maintain coming again to them and the way they might help you, too.
Desk of Contents
Advantages of Free Book Templates
I don’t use templates for each e-book. If I’m working with an in-house designer, we’ll normally construct one thing customized. However once I’m flying solo, particularly with a smaller consumer or a decent deadline, templates are an enormous assist.
They offer me a clear place to begin once I don’t have time to fuss over fonts and format. I can simply give attention to the writing, plug in my content material, and ship one thing that appears nice.
Right here’s what’s made them genuinely useful in my very own course of:
- They save time. I’ve used templates to show round ebooks in a single afternoon when timelines had been tight and the content material was able to go.
- They assist me keep constant. Whether or not I’m following strict model pointers or simply attempting to match a consumer’s fashion, templates make it means simpler to maintain issues cohesive.
- They offer me room to experiment. I’ll typically take a look at totally different layouts relying on the subject (i.e. playful for a marketing campaign, extra buttoned-up for a report.)
- They let me give attention to the writing. I’m not distracted by fonts or formatting. I can simply drop within the content material and ensure the message is robust.
When you customise the colours and fonts, these templates can work for nearly something — from lead magnets and how-to guides to inside sources and past. Let’s take a more in-depth have a look at the totally different types you may select from and the way every one can assist your content material objectives.
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Free Book Templates
I’ve labored with all types of e-book codecs from totally customized builds with a design staff, to scrappy slide decks, and even the occasional Notion doc turned PDF. However once I want one thing fast and polished, I all the time come again to templates like these.
They’re versatile sufficient to match totally different manufacturers and use instances, and so they include the important thing constructing blocks already baked in: a desk of contents, clear chapter layouts, area for visuals, and a transparent call-to-action web page.
Plus, they’re accessible in InDesign, PowerPoint, and Google Docs — which makes it simple to adapt primarily based on the consumer or the instruments I have already got open.
Right here’s a more in-depth have a look at among the templates you’ll discover inside:
1. Course of Enchancment Theme
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Once I’m constructing an e-book that walks readers by means of a course of, particularly one thing technical or step-heavy, construction is all the time my first precedence. I’ve seen what occurs when it’s lacking: dense paragraphs, no visible breaks, and a reader who checks out midway by means of. That’s a threat I’ve realized to keep away from by determining what must be defined and the right way to break it down into manageable, scannable items earlier than I ever drop within the first line of textual content.
That’s why I gravitate towards templates like this one. It helps me keep organized from the beginning, with built-in spots for summaries, highlights, and clearly outlined chapters.
I’ve labored on ebooks the place the consumer wanted to clarify a multi-step course of, and the design made or broke the ultimate product. Once we stored issues modular and simple to scan, readers truly adopted the move and engaged with the content material.
What I like: This template helps that type of readability. It nudges you to decelerate, construction your concepts, and stroll the reader by means of every stage with out dropping them. It doesn’t attempt to do an excessive amount of. The format stays out of the way in which so the content material can shine, and whenever you’re explaining a posh course of, that’s precisely what you want.
The Course of Enchancment Theme Book Template is greatest for:
- In-depth guides to multi-step processes
- Worker handbooks
- Coaching manuals
2. Conversational Theme
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One of many issues I’ve realized over time is that tone issues simply as a lot as format, particularly in ebooks meant to construct belief or nurture relationships.
Whether or not I’m writing a information for loyal clients or creating model storytelling content material, I all the time search for methods to make it really feel human and approachable, particularly now that AI is within the image.
This template leans into that. It offers you room to talk on to your viewers, add a brief intro about your self, and sprinkle in knowledgeable quotes or testimonials in a means that feels pure.
What I like: I’m all the time searching for locations to construct connections in my writing, and this format helps that purpose with out getting in the way in which. There’s area to breathe. Not each web page appears the identical, which helps maintain the content material feeling contemporary, and the format makes it simple to emphasise the voice behind the phrases.
The Conversational Theme Book Template is greatest for:
- Social media advertising and marketing campaign guides
- Offering recommendation or steering to repeat clients
- Model storytelling
3. Inventive Theme
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Once I’m engaged on one thing extra visible, like showcasing examples, constructing out a persona, or presenting a inventive idea, I search for a format that provides curiosity with out making issues really feel cluttered.
This template strikes that stability. It mixes sturdy visible construction with room for lighter copy, and it doesn’t depend on overly complicated design parts to look polished. I may see this working effectively for thought management or brand-heavy items the place visuals just do as a lot storytelling because the phrases.
What I like: I’ve realized that white area is a strong design instrument, and this template makes use of it effectively. The spacing makes longer content material really feel much less overwhelming and retains the give attention to the massive concepts.
The Inventive Theme Book Template is greatest for:
- Advertising content material
- Target market personas
- Gross sales ideas and methods
4. Skilled Theme
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Some ebooks name for a extra polished, buttoned-up really feel, particularly whenever you‘re chatting with a company viewers or showcasing one thing strategic. When that’s the case, I search for layouts that really feel structured however not stiff.
This one hits that candy spot. It gives sturdy visible hierarchy, with daring fonts and area for imagery that may show you how to drive a degree dwelling with out overdoing it. It jogs my memory of the sorts of layouts I’ve used for showcasing social media methods or pulling collectively occasion playbooks.
What I like: There‘s room for visuals with out dropping focus. I can drop in charts, examples, or mockups with out crowding the web page, and that’s a giant plus whenever you’re attempting to strike the fitting tone between inspiring {and professional}.
The Skilled Theme Book Template is greatest for:
- Social media pointers
- Occasion planning
- Internet design content material
5. Honeycomb Theme
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Years in the past, I labored on a product e-book the place the content material was stable, however the text-heavy format made it really feel overcrowded and laborious to comply with. We had nice insights to share, however and not using a method to break issues up visually, it simply didn’t land the way in which we hoped.
Now, once I’m engaged on one thing extra technical or detailed like that, I all the time take into consideration the right way to make the content material really feel lighter with out dropping readability. This format does precisely that for my part. The clear, geometric construction helps manage copy and visuals in a means that’s clear, skimmable, and trendy, even when the subject is a bit dry.
What I like: The honeycomb design provides simply sufficient visible curiosity with out overwhelming the content material. It is refined however polished, and it offers the e-book a extra trendy, elevated really feel, which I discover particularly useful when the subject leans extra technical or tutorial.
The Honeycomb Theme Book template is greatest for:
- Product or characteristic explainers
- Customer support pointers
- Expertise walkthroughs or assist sources
6. Triad Theme
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Each time I’m creating an e-book that must be each informative and interesting, like a lead magnet or downloadable workbook, I search for layouts that deliver just a little extra vitality to the web page.
This one has that in-built. The daring geometric shapes information the attention and provides every part a way of motion, which helps readers keep centered and transferring ahead. It’s the type of design that may make even tactical content material really feel just a little extra thrilling.
What I like: The visible rhythm of this format is nice for pacing. If I’m together with workouts, examples, or takeaways, I need the reader to really feel like they’re progressing, and this construction helps make that occur.
The Triad Theme Book Template is greatest for:
- Instructional workbooks
- Instructional displays
- Coaching or course supplies
7. Inventive Circle Theme
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Generally I wish to get straight to the purpose, and layouts like this work rather well when the purpose is readability. The daring title pages give every part a way of goal, and the clear design makes it simple to scan or repurpose content material later.
I may see myself utilizing this for one thing like a “ideas and instruments” e-book or a thought management piece the place you need your argument to face out with out counting on too many design bells and whistles.
What I like: The construction is easy however sturdy, and the daring cowl design instantly grabs your consideration. It is colourful, enjoyable, and nonetheless skilled — the type of format that pulls folks in earlier than they’ve learn a single phrase. I additionally love that it’s simple to tweak to match your model colours, which makes it really feel customized even whenever you’re ranging from a template.
The Inventive Circle Template is greatest for:
- Advertising content material
- Manuals
- Model storytelling
8. Workflow Enchancment Theme
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I discussed earlier how a lot construction issues when explaining a course of, and it’s very true whenever you’re mapping out one thing as detailed as your workflow. I’ve labored on a handful of ebooks like that, and the largest problem is all the time readability.
This format helps you lay out your course of in a means that feels visible and digestible with out getting overly designed. Plus, the eye-catching name to motion (CTA) on the finish lets readers know precisely what to do subsequent.
What I like: It’s easy and clear, which I actually recognize when the purpose is to make data simpler to comply with, not fancier.
The Workflow theme template is greatest for:
- Clarification of in-depth processes
- Handbooks
- Manuals
9. Model Improvement Theme
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I’ve labored with startups and rising groups which can be nonetheless defining their voice, values, or go-to-market story — and constructing an e-book might be a good way to deliver all of that collectively.
This format is very useful for these moments. It contains area for issues like government intros, model pillars, and even charts and graphics that talk your positioning. If I had been serving to a founder articulate their model imaginative and prescient or construct out a thought management piece, that is the type of construction I’d search for.
What I like: There’s loads of room to inform a narrative, nevertheless it’s nonetheless organized and presentation-ready. That makes it simple to reuse throughout different codecs, like pitch decks, onboarding slides, or technique docs.
The Enterprise Improvement theme e-book template is greatest for:
- Firm greatest practices
- Gross sales ideas and methods
- Enterprise plans
10. Inventive Skilled Theme
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A number of the greatest ebooks I’ve seen open with a powerful private hook, not simply to introduce the subject, however to construct credibility. Whenever you’re writing about one thing you realize in and out, it is smart to steer together with your expertise.
This format offers you room to do this. It opens with area for an creator intro or thought-starter, after which strikes into clear, versatile pages for constructing out your concepts. It’s nice for items the place the author’s voice or perspective is a key a part of the message.
What I like: I really like a format that places the creator entrance and heart, particularly whenever you’re writing from expertise. This one makes it simple so as to add context up prime, which helps the reader belief you and maintain studying.
The Inventive Skilled theme e-book template is greatest for:
- Insider secret explainers
- Self-help guides
- Skilled growth
11. Journal Theme
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I’m a giant fan of ebooks that pull collectively tales, quotes, and knowledgeable views, particularly when the subject advantages from a number of factors of view. And this template feels prefer it was made for that type of content material.
It has a extra editorial vibe, with columns and structured layouts that really feel like they belong in {a magazine}. If I had been creating one thing like a quarterly pattern roundup or a post-event recap, I’d be reaching for this.
What I like: The formatting right here makes it very easy to interrupt up interviews, stats, or feature-style content material with out dropping the thread. It offers you room to information the reader by means of a story, whereas nonetheless making the e-book really feel snackable and visible.
The Journal theme e-book template is greatest for:
- Brief tales
- Convention supplies
- Magazines or journal interviews
12. Editorial Theme
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I really like a template that offers you room to inform a much bigger story, not simply the what, however the why behind your content material. Whether or not it is a persuasive argument, a useful resource roundup, or a deep dive into one thing your viewers actually cares about, this format offers you the area to go there.
It opens with an creator or firm intro, features a colourful desk of contents, and has loads of format choices for mixing textual content, visuals, and pull quotes. It’s the type of template I’d attain for when the purpose is to tell, encourage, and maintain the reader scrolling.
What I like: The flexibility. You may trim it down or construct it out relying in your content material, and the constant visible hierarchy retains all the things organized, even when your e-book runs longer than anticipated.
The Editorial theme e-book template is greatest for:
- Persuasive essays
- Useful resource guides
- Opinions and critiques
Begin creating your e-book at no cost.
Creating an incredible e-book takes work, nevertheless it doesn’t must be overwhelming. Having the fitting template means you don’t waste time reinventing the wheel or attempting to scrape one thing collectively on the final minute.
I maintain sources like this bookmarked for the moments once I want to maneuver quick, make one thing look good, and get it out the door. They’ve helped me hit tight deadlines, clear up half-baked drafts, and switch concepts into one thing I’d truly wish to put my title on.
So whether or not you are sketching out a brand new technique, constructing a lead gen asset, or simply simply bored with observing a clean doc — it is a good spot to start out.
Editor’s notice: This publish was initially revealed in January 2021 and has been up to date for comprehensiveness.